Meet ForestNation: Sustainable Promotional Products That Grow Your Business

Universal Unilink is proud to announce a powerful new addition to its supplier network: ForestNation, a sustainability-driven promotional products partner bringing a truly unique offering to our members — a gift that grows.

The promotional products industry is evolving rapidly, and client expectations are evolving with it. Today’s brands want more than a logo on an item; they want promotional merchandise that creates authentic experiences, reflects genuine corporate values and gives recipients a meaningful reason to remember the brand behind the gift. Sustainable promotional products, eco-friendly corporate gifts, and purpose-driven branded merchandise are no longer a niche request — they are quickly becoming the standard clients expect.

This is precisely the opportunity ForestNation delivers.

ForestNation transforms gifting and business into a force for good through Tree Gifts, physical Tree Kits and digital Gift Stories. Every gift connects the recipient to a real tree planted in Tanzania, forging a lasting and authentic relationship between the recipient, the brand and the environmental impact being created.

For nearly two decades, ForestNation has pioneered the plant-a-tree-per-purchase gifting model. Its programs have helped plant nearly two million trees on behalf of more than 600 companies, including globally recognized names such as Philips, TD Bank, Logitech, Marriott and Salesforce. This is a proven, scalable and trusted sustainability partner, and Universal Unilink is thrilled to bring that credibility directly to our members.

Explore ForestNation

A Promotional Product Recipients Never Throw Away

Consider the lifecycle of a typical promotional item. It is handed out at an event, taken home, used for a short while and, more often than not, eventually forgotten in a drawer or discarded entirely.

ForestNation offers a fundamentally different and far more compelling outcome. A Tree Gift gives the recipient something living and ongoing. Recipients can name their tree, track its growth through a personal Forest Profile and witness the real-world environmental impact unfold over time. For your client, this means the brand becomes permanently connected to something meaningful, one that continues to resonate long after the event, campaign or gift has been delivered.

This positions ForestNation as an exceptionally versatile solution across a wide range of promotional and corporate gifting programs. It performs strongly as a corporate gift and client appreciation offering, as an employee recognition and incentive reward, and as a standout addition to trade shows and conferences. It is equally effective for new-hire welcome programs, Earth Day and broader sustainability campaigns, holiday gifting, customer loyalty initiatives, general giveaways and promotions, cause-related marketing efforts and gift-with-purchase campaigns.

Three Powerful Ways to Bring Tree Planting Into Any Promotion

ForestNation equips Universal Unilink distributors with multiple flexible pathways to build meaningful tree planting directly into their clients’ marketing and gifting programs.

  • Branded Tree Kits
    Physical Tree Kits give recipients something tangible, memorable and genuinely rewarding to take home and grow themselves. Handmade in Denver, these kits are thoughtfully designed to be plastic-free and fully compostable, aligning with the sustainability values clients increasingly demand. Fully brandable for the client, Tree Kits are ideal for live events, employee gifting, customer appreciation initiatives and broader promotional campaigns. ForestNation’s distributor program includes several premium branding options, including custom-branded cups and branded pouches, ensuring every kit reinforces the client’s identity.
  • Digital Gift Stories
    For campaigns that demand speed and scale, ForestNation’s digital Gift Stories deliver a refreshingly modern take on the traditional e-gift. Recipients receive a fully personalized digital experience tied to a real tree planted in their name, creating an emotional and memorable connection without any physical fulfillment required. Because Gift Stories can be delivered individually, in bulk or on a scheduled cadence, they are exceptionally well suited to large-scale campaigns and digital-first promotions — and since there is no physical shipment involved, they can be delivered anywhere in the world.
  • Add a Tree to Products You Already Sel
    Perhaps the most compelling opportunity for Universal Unilink distributors is that ForestNation does not require replacing the promotional products already in your catalog. For as little as one dollar, a planted tree can be added directly to products you already sell, instantly elevating an existing promotional campaign into a more meaningful and memorable experience without reinventing the client’s entire program. ForestNation manages the planting, tracking and fulfillment end-to-end, allowing distributors to seamlessly build a powerful tree-planting component into their existing client solutions.

Impact That Continues Long After the Sale

What truly sets ForestNation apart is the depth of information and storytelling built into every gifting experience. Campaigns can include a named forest, a formal impact certificate, detailed tree-planting information, CO2 and O2 environmental data, a personal Forest Profile for the recipient, PR-ready assets for marketing use, and practical tools to help clients confidently review and communicate their environmental claims.

ForestNation’s trees are planted through verified sites in Tanzania, with all impact data supported by independent field research. This gives Universal Unilink distributors a genuinely valuable asset to bring into every sales conversation: a promotional product with a story that continues well beyond the point of delivery.

Built for a Seamless Distributor Experience

ForestNation has designed its entire program around making the process effortless for promotional products distributors. Simply provide the logo, quantity and ship-by date, and ForestNation manages the design, production, planting and fulfillment from start to finish. The company is able to deliver a quote and mockup within 24 hours, meaning distributors can introduce this concept to clients quickly and confidently, without adding a single complicated step to their existing fulfillment process.

The sales story writes itself: your client gives something genuinely meaningful, the recipient receives something that grows, a real tree is planted, and the client’s brand remains connected to that impact indefinitely.

A New Standard for Branded Merchandise

ForestNation is not simply another environmentally friendly item to slot into your catalog. It represents a fundamental shift in what promotional products can accomplish for a brand.

Traditional promotional merchandise typically follows a simple, linear path: logo, product, recipient. ForestNation reimagines that model entirely, transforming it into brand, experience, impact and an ongoing relationship. That shift opens the door for distributors to have a distinctly different and far more strategic conversation with their clients.

When a client says they want something sustainable, Universal Unilink distributors can now offer far more than a recycled-material product. They can offer a living, ongoing connection between that brand and its customers or employees — a connection that grows stronger over time, quite literally.

Meet Your Clients’ New Favorite Tree

ForestNation’s philosophy is captured in one simple, powerful idea: You Plant, We Plant. You help your client give something that grows, and ForestNation transforms that gift into measurable, real-world environmental impact.

Universal Unilink is proud to welcome ForestNation to its supplier network, giving members a genuinely innovative solution for clients seeking promotional programs with greater meaning and lasting impact. This is promotional merchandise with a longer shelf life, a bigger story to tell, and a future that keeps growing.

Learn more about ForestNation’s distributor program